Disclaimer: This assignment was prepared for the Broadcasting and Film Program at Centennial College. It is not intended to represent the views of the College, B and F Program or faculty.
THIS EVENT IS NOT REAL – EXAMPLE OF FICTIONAL PRESS RELEASE FOR MEDIA WORKPLACE THEORY
FOR IMMEDIATE RELEASE:
Spiritual Soul Food For Weary Students
Toronto, Canada – November 30, 2012 – It happens every few months, sleep-deprived students anxiously wandering the halls, searching for reprieve. At the end of the semester, it often seems all hope for sanity is lost. On Thursday, Dec 20th, at 8pm, The Centre for Creative Communications Campus at Centennial College will be transformed into an oasis as His Holiness the Dalai Lama brings some peaceful, after-exam talks to soothe the souls of weary students.
Today’s students have the worst emotional health of any students ever studied. Life is stressful to begin with, but college students face high levels of stress met with independence they never had before. Its no wonder the pressure is making them crack. Things such as meditating, hobbies, sleeping, self-care and time with friends all fight stress. Sure, these activities are obvious, but they also don’t make the cut when schedules are tight. Holding today’s youth in high regard, the Dalai Lama has graciously offered his time and energy to spend an evening discussing ways to maintain spirituality and calm in times of duress.
“Peace in the world relies on individuals finding inner peace,” says His Holiness. The 90-minute session invites all students interactively to open up and work together for inner personal peace. His talk addresses how support from those around us plays a big role in trying times. “We need to encourage an understanding that inner peace comes from relying on human values like, love, compassion, tolerance and honesty.”
This is a session that is open to the community but will give priority admittance to students with valid Student ID. The Centre for Creative Communications is located at 951 Carlaw Ave., Toronto, doors open at 7:30pm on Dec 20th, 2012.
Contact: Alison xxxxx, firstname.lastname@example.org, 326 Smith Ave, Toronto, ON. M7W3R5 +1 (416) 289-5100.